Tag Archives for " how to "

The What, Why and How of a Content Marketing Strategy

content-marketing-strategy-what-why-how

Inbound marketing, content marketing, online marketing? As new media evolves, so do the semantics to describe what is in essence communication. We tend to use the terms inbound marketing and content marketing interchangeably. But that’s ok, as long as you know what your communication objectives are. Let us call our efforts Content Marketing, and define […]

Continue reading

Bahrain’s North Manama Causeway Project Illustrative Film

The short term goal of the North Manama Causeway falls within the Ministry of Works strategic roads master plan, and aims at easing the traffic movement along Al Fateh Highway at its intersections with King Faisal Highway and Shaikh Hamad Bridge, as well as providing access to Bahrain Bay and Bahrain Financial Harbour. The long […]

Continue reading

Testimonial: Dr Ahmed Elmetwally, NMC, Ministry of Works, Bahrain

Dr Ahmed Elmetwally is one of the leaders from the Ministry of Works responsible for the North Manama Causeway project. We worked with Dr Elmetwally over several weeks to create an illustrated video showing the technicalities and innovations adopted in the NMC project. Here he is reflecting on the relationship we have developed together.

Continue reading