The Secrets of Successful Video Marketing

Have you ever wondered why some videos do a lot better than others? Why were they able to trigger conversations, build brand loyalty and go viral? In other words, what are the secrets of successful video marketing? The simple answer is that there are no definitive answers; however, from our professional observation, we can categorically state that […]

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Gulf Broadcast produces Bahrain’s first Arabic FAST Stroke Awareness Video

RCSI-Stroke-Awareness-Gulf Broadcast

Deeply believing in the power of video to raise awareness of critical issues, Gulf Broadcast embarked on the production of the first Arabic FAST Stroke Awareness video for RCSI Bahrain as part of our continued CSR effort. Did you know that the incidence of stroke among Bahrainis has almost doubled since 1995? Gulf Broadcast started a […]

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On storytelling and tools, which drives which according to George Lucas

george-lucas

George Lucas was interviewed by Charlie Rose recently in which Mr Lucas asserted: Whenever there’s a new tool, everybody goes crazy and they forget that there’s a story and that’s the point. You’re telling a story using tools, you’re not using tools to tell a story. Which is something I completely and unequivocally agree with. […]

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The Ultimate Guide to Social Media in Multiple Languages

The Ultimate Guide to Managing Dual language and Multilingual Social Media Accounts Introduction For many companies and brands maintaining multilingual social media accounts are a necessity. Do you really need multilingual social media accounts? Before embarking on multilingual social media it’s worth looking at your existing fan base to see if your followers actually use […]

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