Mahmood Al-Yousif to present at the first annual Corporate Communications Conference today

Manama, Bahrain – 28 Oct 2009: Mahmood Al-Yousif, CEO and Executive Producer at Gulf Broadcast, will be speaking at the first annual Corporate Communications Conference. The annual Business event for Corporate Communications Professionals provides a unique opportunity for Brand owners, Branding Agencies, Senior Management to come together and hear from ccc09distinguished speakers who are leaders across the business, Government, and NGOs. This year’s conference, entitled Branding during tough times, will be held 27-28 October 2009 at the Diplomat Radisson BLU Hotel, Kingdom of Bahrain and organised by Roshcomm.

Mahmood will present a paper suggesting how organisations might use video in the new corporate communications mix. The topics he will cover include current indicators and statistics of video content on the internet, the benefits of using video in corporate communications. He will also present case study showing the experience of the pioneering use of video by Riffa Views, a major residential and golf property developer in Bahrain. The paper will include examples of work commissioned by Riffa Views to demonstrate how Riffa Views utilised this video content in their own communication and branding efforts.

To view and download the presentation, please link to

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