Gulf Broadcast

Riffa Views have always tried to extend and expand their relationships with the community of Bahrain and have chosen sport, youth and education as their way of achieving that vision. Riffa Views felt that through the association with the Bahrain International Garden Show we could reach out and offer more to the community. They therefore proposed to create a challenge through the schools of Bahrain that would increase the awareness of the children to the natural environment and not only demonstrate how important it is to all of us, but how much fun environmental projects can be.

Continuing Riffa Views’ commitment to the local community, Riffa Views again took on the Title Sponsorship of the recent King Faisal Memorial Trophy to raise more than BD30,000 to support Bahrain Mobility International.

Advertising, marketing and public relations cannot be effective without a clear plan and commitment to the long term. And striking the right balance between them is a delicate exercise too.